Módulo 5 — Referencias

Nota del curso: estas referencias sirven para profundizar en el contenido del módulo. Su consulta es recomendable pero no obligatoria. Algunas pueden requerir suscripción previa.

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Materiales descargables del módulo

Vídeos: el inventario completo (Vimeo, YouTube y vídeos que solo aparecen al abrir su modal) está en la sección Vídeos del módulo, al final de este documento.

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Lista de referencias

1. 10Web. (s. f.). Overview. https://10web.io/ai-tools/brave-leo-ai/
2. Abu-Shakra, E. (9 de abril de 2025). EY announces large-scale integration of leading-edge AI technology into global Assurance technology platform. EY. https://www.ey.com/en_gl/newsroom/2025/04/ey-announces-large-scale-integration-of-leading-edge-ai-technology-into-global-assurance-technology-platform
3. Admin. (7 de julio de 2025). Agentic AI copilots in industrial automation [Blog]. Bluebash Blog. https://www.bluebash.co/blog/agentic-ai-copilots-industrial-automation/
4. Aftab, O. (21 de mayo de 2024). Microsoft Copilot Studio: Building copilots with agent capabilities. Microsoft. https://www.microsoft.com/en-us/microsoft-copilot/blog/copilot-studio/microsoft-copilot-studio-building-copilots-with-agent-capabilities/
5. Agentic AI: How it works and 7 real-world use cases. Exabeam. https://www.exabeam.com/explainers/ai-cyber-security/agentic-ai-how-it-works-and-7-real-world-use-cases/
6. Agentic AI HR chatbot — automate employee queries & support. Workativ. https://workativ.com/ai-agent/hr/
7. AI Agents for HR | IBM. IBM. https://www.ibm.com/products/watsonx-orchestrate/ai-agent-for-hr
8. Altman, S. (6 de enero de 2025). Reflections. Sam Altman. https://blog.samaltman.com/reflections
9. AWS Marketplace: AI-powered financial advisory platform for banks & wealth firms. Amazon. https://aws.amazon.com/marketplace/pp/prodview-nxmucxiyys4dm
10. AWS Marketplace: HR agentic assistant PoC — your virtual HR Buddy with grounded answers. Amazon. https://aws.amazon.com/marketplace/pp/prodview-6i6mf2fwh7meq
11. Blanton, S. (9 de abril de 2025). What can IT do about shadow AI? JumpCloud. https://jumpcloud.com/blog/what-can-it-do-about-shadow-ai
12. Bohannon, M. (8 de junio de 2023). Lawyer used ChatGPT in court — and cited fake cases. A judge is considering sanctions. Forbes. https://www.forbes.com/sites/mollybohannon/2023/06/08/lawyer-used-chatgpt-in-court-and-cited-fake-cases-a-judge-is-considering-sanctions/
13. Brennen, A. (6 de enero de 2025). The power of agentic AI: 6 real-world examples and business use cases. Moveworks. https://www.moveworks.com/us/en/resources/blog/agentic-ai-examples-use-cases
14. Business Wire. (15 de abril de 2025). Kore.ai partners with Inception, a G42 company, to accelerate enterprise AI adoption in the UAE and beyond. https://finance.yahoo.com/news/kore-ai-partners-inception-g42-120000354.html
15. Caswell, A. (9 de julio de 2025). Forget Chrome — this new AI browser is changing how people search the web. Tom's Guide. https://www.tomsguide.com/ai/forget-chrome-this-new-ai-browser-is-changing-how-people-search-the-web
16. Cerullo, M. (23 de febrero de 2023). JPMorgan Chase bars employees from using ChatGPT. CBS. https://www.cbsnews.com/news/chatgpt-jpmorgan-chase-bars-workers-from-using-ai-tool/
17. CybSafe. The annual cybersecurity attitudes and behaviors report. https://www.cybsafe.com/whitepapers/oh-behave-the-annual-cybersecurity-attitudes-and-behaviors-report-24-25/
18. Deloitte. (14 de diciembre de 2022). With $1.4B investment, Deloitte looks to reshape the future of learning and development. PR Newswire. https://www.prnewswire.com/news-releases/with-1-4b-investment-deloitte-looks-to-reshape-the-future-of-learning-and-development-301702421.html
19. Digital Defynd. (2024). 10 ways Nike uses artificial intelligence. https://digitaldefynd.com/IQ/ways-nike-use-ai/
20. Dilmegani, C. y Palazoğlu, M. (16 de julio de 2025). 40+ agentic AI use cases with real-life examples in 2025. AIMultiple Research. https://research.aimultiple.com/agentic-ai/
21. Edwards, B. (5 de febrero de 2025). Hugging Face clones OpenAI's Deep Research in 24 hours. Ars Technica. https://arstechnica.com/ai/2025/02/after-24-hour-hackathon-hugging-faces-ai-research-agent-nearly-matches-openais-solution/
22. Emmanuel, J. (23 de mayo de 2025). How AI is changing debugging with Google Gemini. LogRocket. https://blog.logrocket.com/how-ai-changing-debugging-google-gemini/
23. Fast Company. (13 de abril de 2023). IKEA's generative AI furniture designs are trippy, retro, inspiring. https://www.fastcompany.com/90871133/ikea-generative-ai-furniture-design
24. Fast Company. (20 de febrero de 2025). Crocs just found the perfect use case for AI. https://www.fastcompany.com/91277587/crocs-ai-jibbitz
25. Gutowska, A. What are AI agents? IBM. https://www.ibm.com/think/topics/ai-agents
26. Haynes, C. (5 de febrero de 2025). Build a profitable advisory team without breaking the bank. The 360 Blog (Salesforce). https://www.salesforce.com/blog/ai-agents-for-wealth-management/
27. IBM Newsroom. (16 de enero de 2025). IBM and L'Oréal to build first AI model to advance the creation of sustainable cosmetics. https://newsroom.ibm.com/2025-01-16-ibm-and-loreal-to-build-first-ai-model-to-advance-the-creation-of-sustainable-cosmetics
28. IBM Technology. (15 de julio de 2024). What are AI agents? [Vídeo]. YouTube. https://www.youtube.com/watch?v=F8NKVhkZZWI
29. Kaaru, S. (29 de mayo de 2024). EU chases Microsoft's Bing over AI hallucinations, deepfakes. CoinGeek. https://coingeek.com/eu-chases-microsoft-bing-over-ai-hallucinations-deepfakes/
30. Kolata, G. (17 de noviembre de 2024). ChatGPT defeated doctors at diagnosing illness. The New York Times. https://www.nytimes.com/2024/11/17/health/chatgpt-ai-doctors-diagnosis.html
31. Krantz, T., Jonker, A. y McGrath, A. (25 de octubre de 2024). Shadow AI. IBM. https://www.ibm.com/think/topics/shadow-ai
32. Loten, A. (26 de abril de 2023). PricewaterhouseCoopers to pour $1 billion into generative AI. WSJ. https://www.wsj.com/articles/pricewaterhousecoopers-to-pour-1-billion-into-generative-ai-cac2cedd
33. Martyr, R. (2 de mayo de 2025). AI agent architecture: Core principles & tools in 2025. Orq. https://orq.ai/blog/ai-agent-architecture
34. Maurer, M. (11 de julio de 2023). KPMG plans $2 billion investment in AI and cloud services. The Wall Street Journal. https://www.wsj.com/articles/kpmg-plans-2-billion-investment-in-ai-and-cloud-services-e4fd0dd5
35. Mend.io. (13 de junio de 2025). Shadow AI: Examples, risks, and 8 ways to mitigate them. https://www.mend.io/blog/shadow-ai-examples-risks-and-8-ways-to-mitigate-them/
36. Mehta, I. (23 de febrero de 2024). Arc browser's new AI-powered 'pinch-to-summarize' feature is clever, but often misses the mark. TechCrunch. https://techcrunch.com/2024/02/23/arc-browsers-new-ai-powered-pinch-to-summarize-feature-is-clever-but-often-miss-the-mark/
37. Microsoft 365. (7 de noviembre de 2024). Using Microsoft 365 Copilot in IT: Enable self-service agents [Vídeo]. YouTube. https://www.youtube.com/watch?v=29mvrilVQ4U
38. Muchmore, M. (2 de abril de 2025). Microsoft Copilot review: Multimodal, lifelike AI for personal and work tasks. PCMag. https://www.pcmag.com/reviews/microsoft-copilot
39. Muennighoff, N., Yang, Z., Shi, W., Li, X. L., Fei-Fei, L., Hajishirzi, H., Zettlemoyer, L., Liang, P., Candès, E. y Hashimoto, T. (2025). s1: Simple test-time scaling. arXiv. https://arxiv.org/abs/2501.19393
40. Nellis, S. (21 de enero de 2025). Oracle rolls out AI agents for sales professionals. Reuters. https://www.reuters.com/technology/artificial-intelligence/oracle-rolls-out-ai-agents-sales-professionals-2025-01-21/
41. NexGen Cloud. (2025). Top 5 use cases of generative AI in the automotive industry. https://www.nexgencloud.com/blog/case-studies/top-use-cases-of-generative-ai-in-the-automotive-industry
42. NovaSky. (2025). Sky-T1: Train your own O1 preview model within $450. https://novasky-ai.github.io/posts/sky-t1/
43. Open-source DeepResearch — Freeing our search agents. (4 de febrero de 2025). Hugging Face. https://huggingface.co/blog/open-deep-research
44. Park, K. (2 de mayo de 2023). Samsung bans use of generative AI tools like ChatGPT after April internal data leak. TechCrunch. https://techcrunch.com/2023/05/02/samsung-bans-use-of-generative-ai-tools-like-chatgpt-after-april-internal-data-leak/
45. PC Gamer. (15 de julio de 2025). This aerospike rocket engine designed by generative AI just completed its first hot fire test. https://www.pcgamer.com/hardware/this-aerospike-rocket-engine-designed-by-generative-ai-just-completed-its-first-hot-fire-test/
46. Pierce, B. (13 de marzo de 2025). Mitigating shadow AI: A guide for safer productivity and innovation. Structured. https://structured.com/blog/mitigating-shadow-ai/
47. Reco. (16 de octubre de 2024). What is shadow AI? Risks, challenges & how to manage it. https://www.reco.ai/learn/shadow-ai
48. Ripla, A. (15 de enero de 2024). Strategic roadmaps for enterprise AI maturity: Crawl, walk, run, fly. LinkedIn. https://www.linkedin.com/pulse/strategic-roadmaps-enterprise-ai-maturity-crawl-walk-andre-ybsie
49. Rogers, R. (29 de mayo de 2025). Google AI Overviews says it's still 2024. Wired. https://www.wired.com/story/google-ai-overviews-says-its-still-2024/
50. Rosenberg, R. (17 de diciembre de 2024). How can AI help financial advisors? Investopedia. https://www.investopedia.com/how-can-ai-help-financial-advisors-8385520
51. Satish, S. (9 de julio de 2025). RAG is dead: Why enterprises are shifting to agent-based AI architectures. TechRadar. https://www.techradar.com/pro/rag-is-dead-why-enterprises-are-shifting-to-agent-based-ai-architectures
52. Shadow AI explained: Causes, consequences, and best practices for control. Zylo. https://zylo.com/blog/shadow-ai/
53. Shoukat, B. (20 de agosto de 2025). AI browsers are here: Comet, Dia, and the coming battle for the web. Beam. https://beam.ai/agentic-insights/ai-browsers-are-here-comet-dia-and-the-coming-battle-for-the-web
54. Silver, M. (13 de enero de 2025). Crawl, walk, run: A strategic guide to implementing artificial intelligence in your organization. LinkedIn. https://www.linkedin.com/pulse/crawl-walk-run-strategic-guide-implementing-your-mark-silver-tcuzc/
55. Simbie AI. (9 de agosto de 2025). 7 agentic AI use cases in healthcare for 2025. https://www.simbie.ai/agentic-ai-use-cases-in-healthcare/
56. Simplify IT service operations with Copilot in Microsoft Teams. ManageEngine. https://www.manageengine.com/products/service-desk/ai/copilot.html
57. Slesarenko, A. (10 de julio de 2025). Five-phase framework for AI agent implementation. OneReach. https://onereach.ai/blog/ai-agent-implementation-strategy-for-it-leaders/
58. Swan, P. (29 de agosto de 2024). Beyond the shadows: A guide to mitigating shadow AI in your organization. LinkedIn. https://www.linkedin.com/pulse/beyond-shadows-guide-mitigating-shadow-ai-your-phillip-swan-zzvic
59. Tan, K. (13 de febrero de 2025). Unbundling the BPO: How AI will disrupt outsourced work. Andreessen Horowitz. https://a16z.com/unbundling-the-bpo-how-ai-will-disrupt-outsourced-work/
60. Verma, A. (1 de agosto de 2025). The AI-powered web: Is your browser about to become obsolete? Medium. https://medium.com/@ajayverma23/the-ai-powered-web-is-your-browser-about-to-become-obsolete-033d4f1663b8
61. Verschueren, A. (11 de junio de 2025). Getting started with agentic analytics: A crawl-walk-run framework. Biztory. https://www.biztory.com/blog/getting-started-with-agentic-analytics
62. Vincent, J. (19 de mayo de 2023). Apple restricts employees from using ChatGPT over fear of data leaks. The Verge. https://www.theverge.com/2023/5/19/23729619/apple-bans-chatgpt-openai-fears-data-leak
63. Vonage. (2024). How AI is revolutionizing recruiting. https://www.vonage.com/resources/articles/ai-for-recruiting/
64. Warren, T. (28 de julio de 2025). Microsoft Edge transforms into an AI browser with new Copilot mode. The Verge. https://www.theverge.com/news/714435/microsoft-edge-copilot-mode-ai-features
65. Zendesk. (9 de diciembre de 2024). What is shadow AI? Risks and solutions for businesses. https://www.zendesk.com/in/blog/shadow-ai/

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Referencias adicionales — solo en la Guía de Referencia (PDF)

La bibliografía del PDF MITPE_DT_M5_Reference_Guide.pdf no es idéntica a la de la página del módulo. Estas cinco entradas aparecen solo en el PDF, con las URL extraídas directamente de los hipervínculos del documento:

66. AI agent for wealth management. Hellotars. https://hellotars.com/ai-agents/template/ai-agent-for-wealth-management
67. Empowering financial advisors with intelligent, secure AI support. Kore.ai. https://kore.ai/empowering-financial-advisors-with-intelligent-secure-ai-support/
68. Forbes. (23 de mayo de 2024). L'Oréal unveils GenAI-powered content lab CREAITECH at VivaTech 2024. https://www.forbes.com/sites/forbestechcouncil/2024/05/23/loreal-unveils-genai-content-lab-creaitech-vivatech/
69. Georgian. (5 de marzo de 2024). Introducing Georgian's crawl–walk–run framework for adopting generative AI. https://georgian.io/introducing-georgians-crawl-walk-run-framework-for-adopting-generative-ai/
70. McMillan, R. (12 de febrero de 2025). How L'Oréal uses AI to formulate products and cut waste. The Wall Street Journal. https://www.wsj.com/articles/loreal-generative-ai-formulation-sustainability-3e9fc1a2

A la inversa, estas tres referencias están en la página del módulo pero no en el PDF: IBM Newsroom sobre L'Oréal (n.º 27), Business Wire sobre Kore.ai e Inception/G42 (n.º 14) y Simbie AI sobre casos de uso en salud (n.º 55). Conviene conservar ambas listas.

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Nota sobre dos entradas de la fuente original

• La entrada de Park, K. (2023) sobre la prohibición de ChatGPT en Samsung apuntaba en el original a una URL de Wired sobre "Google AI Overviews", que no corresponde al texto citado. Se repuso el enlace de TechCrunch que sí coincide con la referencia.
• La entrada de Rogers, R. (2025) usa esa misma URL de Wired, que sí le corresponde.

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Vídeos del módulo

Barrido exhaustivo de las 14 páginas del reproductor Elucidat (Elucidat.navigate página a página, inspeccionando iframe, a[href], data-media y el HTML completo). Sustituye e integra la tabla parcial "Vídeos del módulo (Vimeo)" que figuraba antes en la cabecera.

Notas sobre el inventario

• Nuevos respecto de lo documentado antes: los n.º 3, 4 y 5. La tabla anterior solo recogía los vídeos 1 y 2; los n.º 6 y 7 ya constaban, pero únicamente como entradas de la bibliografía, no como vídeos del módulo.
• Requirió abrir el modal: el n.º 3, "Designing with AI". Es una tarjeta (a.hotspot.card) que abre un modal; su iframe de YouTube no existe en el DOM hasta que se hace clic. La URL sí queda expuesta antes del clic en el atributo data-media="youtube:https://youtu.be/iXTmR4yaOYk" del contenedor .video_player, de modo que un extractor que recorra atributos lo detecta, pero uno que solo lea iframe[src] —como el del procedimiento estándar— lo pierde. Tras el clic se inyecta https://www.youtube.com/embed/iXTmR4yaOYk. El texto que lo presenta lo atribuye a Johnathan Thai, de la firma de diseño industrial Hatch Duo.
• Los cuatro vídeos de Vimeo están alojados en la cuenta Learning Campus del propio curso y son incrustaciones directas, visibles sin clic.
• Páginas sin ningún vídeo (verificado con una segunda pasada que buscaba componentes .video_player, atributos data-media y menciones textuales a "vídeo"): portada, Índice de contenidos, Objetivos de aprendizaje, Tareas, capítulos 3, 5 y 6, y ¡Enhorabuena!

Otros recursos incrustados (no son vídeos)

El mismo barrido detectó dos murales Padlet embebidos, que se anotan aquí para dejar completo el inventario de medios del módulo: